STG to Transition Cigar.com Under Cigora | Cigar News

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Scandinavian Tobacco Group (STG) has announced that it will transition cigar.com to cigora.com, effective September 28, 2026. This change will unify cigar.com and cigora.com under the name Cigora.

STG believes this transition will enhance the customer experience for cigar.com users while maintaining the product selection and community developed over time. Customer accounts and loyalty points will be transferred to Cigora. Additionally, Cigora will continue to offer cigars and accessories previously available on cigar.com.

Cigar.com customers will also benefit from cigora.com’s expanded offerings, including a wider range of products, exclusive items, and additional customer benefits.

When the transition occurs, cigar.com will redirect to cigora.com. Branding will be listed as “CIGORA presented by Cigar.com.”

Both cigar.com and cigora.com have been a part of six online direct-to-consumer platforms offered by STG. These include:

Cigar.com is an online website that goes back to 1996 as an independent site. Cigars International acquired it, and Swedish Match later acquired Cigars International. When Swedish Match was folded into STG, so were Cigars International and Cigar.com. For many years, cigar.com focused on personal service and was known for its forum community. In 2022, STG launched cigora.com. This was a new next-generation platform launched from the ground up with the idea of a community-first approach to e-commerce.

“Cigar.com has earned the trust of cigar enthusiasts for years, and we’re honored to carry that legacy forward through Cigora,” said Matthew Pysher, Merchandising Manager for Cigora, in a press release. “While the name on the website may be changing, our commitment remains the same: helping customers discover great cigars, exceptional service, and a community built around a shared passion for the cigar lifestyle.”

“We’re excited to build on the customer experience with enhanced loyalty benefits, including new rewards opportunities, personalized offers, and exclusive perks that deliver even greater value through Cigora,” added Pysher. “Our goal is simple: deliver a best-in-class cigar experience with the products, deals, rewards, and service that customers know and trust.”

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