Marshawn Lynch and Kingmakers have announced the launch of the Beast Mode cigar. Beast Mode is the lifestyle brand of former NFL Superstar Marshawn Lynch. The cigar will make its first public appearance on Friday, October 2, 2026, at the Eight Lounge inside Resorts World Las Vegas.
Lynch developed the Beast Mode blend with Claudio Torres, COO of Kingmakers, and Bryon Sheng of Beast Mode. Produced at the MGE Cigar Factory in Estelí, Nicaragua, the blend features a Habano 2000 Rosado wrapper over a Criollo Hybrid binder. The fillers consist of Nicaraguan tobaccos from Jalapa (Viso, Seco) and Estelí (Ligero). Beast Mode comes in one size – a 6 x 52 Toro.
“Marshawn’s name will bring people to this cigar. The blend has to bring them back,” said Bucky Heath, Co-Founder and CEO of Kingmakers in a press release. “He worked with Claudio and Bryon to build a cigar with the strength his name calls for and the balance that makes it worth smoking from beginning to end.”
Lynch joins Carmelo Anthony, Kelsey Plum, and J.J. Julius Son in celebrity collaborations with Kingmakers.
Lynch commented, “Bringing a cigar to market isn’t easy. I’ve kicked back in lounges around the globe talking with folks from all parts of the industry, owners, the cats working in the humidors, factories, and of course other cigar smokers. The goal was to make a blend that I’d reach for myself… something that meets the mark of the Beast Mode name but also all the hands and people in the fields, rolling, testing, boxing, banding and shipping cuz it’s not just my name, everyone who put their time in to this is represented. When I light my cigar and hopefully when you get your flame out and slow down to get right, you’ll see what I’m talkin’ bout.”
Lynch played twelve seasons in the NFL with the Buffalo Bills, Seattle Seahawks, and his hometown Oakland Raiders. He earned five Pro Bowl selections. He won a Super Bowl ring with the Seahawks during the 2015 season.
Kingmakers is currently offering a pre-sale of Beast Mode on its website. After the pre-sale, Beast Mode by Kingmakers will be available on Cigars.com, followed by select brick-and-mortar retailers.
At a glance, here is a look at Beast Mode by Kingmakers:
Blend and Origin
- Wrapper: Habano Rosado 2000
- Binder: Criollo Hybrid
- Filler: Jalapa Viso and Seco (90%) and Estelí Ligero (10%)
- Country of Origin: Nicaragua
- Factory: MGE Cigars
Vitolas Offered
- Toro: 6 x 52
Photo Credit: Kingmakers Cigars
